You’re Not Doing It Wrong, You’re Doing It Alone
Most small business owners assume the problem is discipline.
“If I just posted more… I’d see momentum.”
But in real life?
I sit across coffee tables, and Google Meets. with entrepreneurs who are actually trying REALLY hard.
They’re posting.
They’re showing up.
They’re researching.
They’re attempting trends.
They’re trying to learn every platform.
And they’re exhausted.
Not because they don’t want this.
But because they’re holding every role alone.
Marketing is not one task, it’s 30 micro-decisions a day:
Is this on-brand?
Is this confusing?
Is this too personal?
Does this build trust?
Is this the right format?
Is this even the right message?
Posting in isolation = paralysis.
When you only have your own brain to bounce off of, everything feels heavier than it needs to be.
The problem isn’t effort… it’s support.
There’s a reason corporations have marketing departments.
You are one person.
And you’ve been trying to run strategy, brand identity, content, community, visibility, conversions - SOLO - while also running the actual business.
No wonder it feels overwhelming.
Her Marketing Collective exists because I don’t want entrepreneurs to burn out trying to “do it all.”
You deserve guidance.
You deserve clarity.
You deserve a container that carries marketing WITH you, not AT you.
You’re not behind.
You’re just doing it alone.